The College of Visual and Performing Arts (VPA) has launched a $2.5 million campaign to help its Rose, Jules R., and Stanford S. Setnor School of Music become an All-Steinway School, one of only 160 such schools in the world. The elite designation means the Setnor School will exclusively use pianos designed or built by Steinway & Sons, the maker of the world’s finest pianos.
The piano is arguably the single most important piece of equipment in the Setnor School—the one instrument used constantly by every student and faculty member. Unlike a piano for the home, which can last for generations, the life of a school of music piano is approximately 20 years. Right now, the average age of the Setnor School’s pianos is 40 years old. The school needs to replace 67 pianos—its entire inventory—with both Steinway grand pianos and the lower-cost Steinway-made Boston grand and upright pianos. A mix of Boston and Steinway pianos will provide the most cost-effective and financially responsible approach to ensuring the Setnor School provides the proper piano in the appropriate space for the right purpose.
By becoming an All-Steinway School, the Setnor School will reap impressive benefits, such as:
- Inclusion on the select list of All-Steinway Schools, which is actively promoted by Steinway & Sons in advertising and on its website.
- The ability to use the new Steinway Hall in New York City for one event a year.
- Access to Steinway Artists, who will conduct master classes and present performances in Syracuse.
- Maintenance by Steinway-approved technicians, to be sure the durable Steinway pianos perform at optimum level.
To learn more about the All-Steinway campaign, contact Tracy Tajbl, assistant dean for advancement at VPA, at 315.443.9727 or email@example.com. To give online, go to givetovpa.syr.edu and designate your gift to the All-Steinway School Campaign.